
"Campbell's Condensed Tomato Soup has long been our favorite way to visualize the effects of inflation over time in the U.S. economy. That's because the product is defined by its iconic packaging, a No. 1 size steel can that contains the same amount of condensed tomato soup as it did when the product was first introduced to the public in the late 1800s," the website Political Calculations reports.
"This relative stability in packaging however means Campbell Soup cannot hide the price increases is passes along to its customers through shrinkflation, which many other food producers exploit by keeping the same prices on their goods, but diminishing the amount of goods within them," the site continues. "When inflation drives up the costs of what they have to pay to make and transport their goods to consumers, Campbell's must increase their prices to compensate."
"That's what's happening now. Campbell Soup has confirmed it is increasing prices across its product lines," it adds.
Do you understand the logic? Because everything about Campbell soups is so cost-to-product-ratio finite, when the company has to raise prices it's because the cost to make the same amount of soup is going up.
It's a great cost/inflationary metric, and one that proves without question that current inflationary pressures are systemic throughout all industries and that it's only going to get worse.
Buy bulk now, when and where you can, and by all means, keep feeding your savings account. The collapse only accelerates from here if nothing changes.
Sources include:
PoliticalCalculations.Blogspot.com
NewsTarget.com
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